Now I will be the first to admit – I have become a bit Twitter obsessed. Each day I am surprised by how many people are tweeting about their lives. For example, I am following the filming of the final installments of the Harry Potter series via Tom Felton, this morning I started following new to twitter John Stamos (Bye, Bye Birdie), and I have lots of twitter friends who I have never met and likely never will who I chat with regularly.
Often I get my theatre news via tweets before I check Broadway Stars, Playbill or Theatre Mania. Without question I now find more of my nonprofit resources – studies, interesting tidbits, statistics – via twitter.
I have posted several times about Twitter:
Twitter effect on how we experience events
Guest Blogger Samantha Kindler wrote in her post on Social Media
Great Twitter Contest – great customer service
And I am delighted that organizations, shows, and actors seem to be adopting twitter rapidly as a way to communicate with audiences.
But I have to say some are doing it better than others!
Today’s Good Tweet:
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ChicagoMusical @broadwaycom @po0pie TONIGHT is our online talkback with Samantha Harris of #dwts. We hope to see you there! Join us: http://ow.ly/hf3Y |
First and foremost, three cheers for this veteran revival for hosting the first streamed talk-back I have heard about on Broadway. Great use of technology. I hope it will be available for download and perhaps folks can tweet in their questions – if not this time then next? I have seen about 15 tweets on the talk-back because of the “@” specificity of the Chicago tweets most of the word is being spread through conversations. It almost makes up for Hair’s twitter silence yesterday during the whirlwind LA trip – not one tweet from the Tonight Show studio or stage guys? At least the LA Times gave us a bit of dish, but without follow-up as of yet.
Today’s Bad Tweet
This breaks my heart, and I have to preface it with Hartford Stage – I love you guys. I love so much that you do marketing wise. I love your shows. I am sorry, but…
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HartfordStage A THWAK!-tastic Ticket Giveaway! We’ve got 75 tickets for this Friday’s show: 7/17 at 8pm. While supplies last! http://bit.ly/geO0L |
Your first ticket give-a-way was prefaced by several tweets about it being the first and I was on the edge of my seat for something fun and exciting. But giving away 75 tickets just feels like papering or an attempt to get contact information. Especially from the folks who brought us this great way to spend your lunch, Springboards and many other wonderful marketing and audience interaction events.
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I don’t want to throw a press release at you (unless you want one!) but this post struck a chord.
I’m currently working on The 24 Hour Plays at the Old Vic Theatre in London at the end of July. The challenge and timeframe of producing 7 new plays in 24 hours gives us a great opportunity to think about connection with audiences on the web (whether or not they come to see the shows).
SO we’ll be providing a unique insight into the 24 Hour Plays process through live online updates across Twitter, AudioBoo, Twitpic and YouTube. We’re planning an update at least once every 10 minutes…phew…wish us luck! Hopefully we can keep the ball in the air.
You just need to follow us on Twitter for the big day – 25th/26th July 2009 – and enjoy!
http://www.twitter.com/24HourPlays
#24hourplays
I worked on 24 Hour Plays here in NYC – it is a great event to tweet. I look forward to following. Free free to send the press release to me.